Personas

35 y.o., a Mother of Two Children who lives in Obskaya city

Maria, her husband and two children (5 and 7 y. o.) often travel to Asia (Thailand, Bali, Vietnam) to enjoy their vacations by the sea. They have grown accustomed to eating exotic fruits and love them. Maria is dedicated to her family's healthy lifestyle and always strives to choose the best products for them. She does not have a full-time job, instead she focuses on taking care of her children and creating family traditions. Maria loves to cook and is always looking for new recipes to delight her family. Additionally, she enjoys spending time on Instagram, posting about her everyday life and photos of her children. Recently, she found a recipe for crepes with chocolate and mango on Summer Taste shop's Instagram account.

Living in the region of Western Siberia, where the climate is quite cool, Maria and her family still have two months left until their planned vacation to the Philippines. They miss the warm sea and holidays in Asia, so Maria decided to order a few mangoes to prepare for her family a breakfast they used to have in Thailand: pancakes with fried mango and chocolate. She was glad to find Summer Taste online store on Instagram, as it's not easy to find tropical and exotic fruits in the regular supermarkets of her hometown.

27 y.o., IT Freelancer, lives in Harp city

He has been married to Anastasia for a year now. She works as a UX/UI designer in a startup, going to the office, but dreaming of becoming a freelancer like her husband. The couple does not plan to have children yet, as they value freedom, independence and equality, and dream of moving to Bali as soon as Anastasia completely switches to freelancing.

They spent their honeymoon in Indonesia, both being vegans and loving exotic fruits that constantly remind them of their shared goal of moving to Bali. Living in a small town in Western Siberia, they were glad to find on Instagram the possibility of buying exotic fruits with home delivery and became loyal customers of Summer Taste online shop.

37 y.o, Bakery Brand Chef, lives in Salekhard city

Margarita opened the French-style Boulangerie bakery two months ago, specializing in pastries and confectionery, particularly croissants. As the brand chef, she designed a menu featuring classic croissants as well as vegan and gluten-free options, experimenting with flavor combinations such as croissants with figs and brie cheese, or stuffed with mango or pineapple. Boulangerie also offers gourmet confectionery like lemon tartlets with mango mousse, chocolate biscuit cakes with coconut layers, and chia pudding with papaya cream. The bakery has six coffee tables, so customers can eat in or take away.

To grow her business, Margarita regularly searches for suppliers, partners, and sponsors. That's why she works with Summer Taste shop, an exotic fruit supplier, and orders fruit deliveries twice a week.